ABOUT COACH | PURE SC&F

Brian N. Williams, CPT, SAQ, RBT.

CEO/Head Sports Conditioning & Fitness Trainer

"Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do." – Steve Jobs

Born and raised in Princeton NJ, received his Bachelor of Arts Degree in Communications from Upsala College,

East Orange, NJ. While attending Upsala, Brian was a member of the varsity basketball team where he was a 4 year starter at the shooting guard position and was Co-Captain his senior year. After several unfulfilled years in

the corporate world, he realized that his passion for sports and fitness still persist and he could no longer ignore the desire to make a difference, so he followed his heart and pursued a career in Health and Fitness. He is now

the proud Founder and CEO of PURE Sports Conditioning & Fitness, LLC.

In addition, Brian has always looked for opportunities to give back. He has been involved with a handful of non-profit organizations donating his time and expertise. The Family Resource Network, (FRN) which is a non-profit

that provides family support services to individuals with intellectual and developmental disabilities in NJ. The

“Get America Fit Foundation” (GAFF) provides funding to install outdoor fitness systems in underprivileged neighborhoods around the country. Williams has joined on to become a “Gold Ambassador” which includes increasing public awareness of the benefits of an active lifestyle and embracing overall wellness. Lastly, The Burlington Township Food Pantry which provides assistance to those less fortunate in the community. His participation in the Race for the Hunger Holiday 5K run every year and regularly donates food to help

towards this cause.

He doesn’t just stop there, he has also volunteered his time in the community by teaching and coaching the youth in the fundamentals of basketball, track and field, and has also participated in fundraiser basketball games to help the youth take educational trips and participate in adventurous activities.

Certifications

TRX – Qualified Suspension Coach
NESTA – Certified Personal Trainer
NESTA – Certified Speed Agility & Quickness Specialist
NESTA – Certified IMPACT Instructor-Fitness Boot Camp / Small Group Exercise
Certified Resistance Band Training Specialist
Certified Resisted Movement Trainer
Certified Movement-Based Flexibility Trainer
American Heart Association – Heartsaver First Aid/ CPR / AED Certified

Specialized Areas

Sport Performance Training
Resistance Band Training
Suspension Training
Cardiovascular Conditioning
Cross Training
Functional Training

Boot Camp Training
Flexibility Training
Metabolic Conditioning
Special Population
Strength Training
Nutritional Guidance

Coaching/Motivation
Assessment/Planning
Biometric Screening
In-home Training
Boxing Conditioning